16. EDP auditing has become popular since

A. 1980
B. 1950
C. 1970
D. 1975
E. None of the above


Correct Answer: C. 1970

17. Which of the following is not a desired characteristic of objectives?

A. understandable
B. relistic
C. valid
D. ambitious
E. None of the above


Correct Answer: D. ambitious

18. Marketing research does not normally

A. gather environmental information
B. provide a continuous source of information
C. relate to all aspects of marketing operations
D. describe the current situation
E. None of the above


Correct Answer: B. provide a continuous source of information

19. Quantitative techniques used to solve business problems are called

A. operations management
B. operations science
C. operations research
D. management operations
E. None of the above


Correct Answer: C. operations research

20. A pricing strategy model would function most effectively as a

A. transaction processing model
B. batch model
C. time sharing model
D. realtime model
E. None of the above


Correct Answer: C. time sharing model

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