36. A person who has the responsibility for development of a new product (such a instant coffee) in a firm is called a

A. brand manager
B. project manager
C. development manager
D. market manager
E. None of the above


Correct Answer: B. project manager

37. Sensitivity Analysis is the ability to perform:

A. What-if analysis
B. If-so analysis
C. What-then analysis
D. And-or analysis
E. None of the above


Correct Answer: A. What-if analysis

38. MRP stands for

A. management resource planning
B. marketing research planning
C. manufacturing resource planning
D. material requirements planning
E. None of the above


Correct Answer: D. material requirements planning

39. The file created yesterday is called the

A. “son” file
B. “father” file
C. “mother” file
D. “grandfather file”
E. None of the above


Correct Answer: B. “father” file

40. The subsystem appearing in each of the functional information systems is the

A. internal accounting subsystem
B. environmental intelligence subsystem
C. information processor subsystem
D. system analysis subsystem
E. None of the above


Correct Answer: A. internal accounting subsystem

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